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Alpine Country Club Survey Results

2003

Sent

Received

Total

401

183

45.52%

1. Please indicate you �overall� satisfaction with Alpine Country Club:

Very Satisfied

Satisfied

Neutral

Dissatisfied

Very Dissatisfied

No Opion

43%

45%

6%

0%

0%

6%

2. Which of the following best represents what you feel (1) is currently and (2) should be the primary purpose of the Alpine Country Club?(Please mark one in each column.)

Currently

Should Be

A family oriented, full service country club with activities for children

48%

48%

An adult oriented, full service country club with limited activities for children

42%

27%

A golf & dining club primarily for adults

4%

5%

A golf club primarily for adults

0%

1%

Did not answer

5%

19%

3. Please indicate how important each of the following Club activities/services is to you and also how satisfied you are with each other.

IMPORTANCE

SATISFACTION

5

4

3

2

1

5

4

3

2

1

No Opion

Golf

75%

11%

6%

1%

1%

29%

43%

10%

1%

1%

16%

Dining

64%

30%

5%

0%

0%

40%

40%

9%

1%

1%

9%

Clubhouse

56%

34%

5%

0%

1%

31%

44%

10%

2%

1%

12%

Club Social Functions

29%

40%

21%

2%

3%

24%

34%

27%

1%

0%

14%

Private Parties

31%

31%

21%

3%

4%

22%

30%

22%

0%

0%

26%

Children's Activities

20%

25%

24%

8%

9%

11%

19%

30%

4%

1%

35%

Business Entertainment

15%

31%

23%

7%

4%

10%

20%

29%

4%

1%

37%

Card Playing

9%

12%

20%

13%

26%

8%

12%

21%

3%

3%

53%

4. Using a scale from �5� (Very Important) to �1� (Very Unimportant), how important���
��� were each of the following to you in your decision to join Alpine Country Club?

5

4

3

2

1

No Answer

Golf (in general)

69%

21%

3%

2%

1%

3%

Dining

45%

40%

10%

2%

1%

2%

Reputation of Club

43%

35%

16%

2%

0%

5%

Quality/Reputation of club�s golf course

46%

34%

10%

2%

1%

5%

Private Parties/Banquets

24%

32%

28%

9%

2%

5%

5

4

3

2

1

No Answer

Club Social Functions

22%

43%

21%

9%

1%

4%

Children�s Activities

14%

28%

28%

16%

7%

7%

Club Location � in relation to home������������

36%

36%

17%

8%

1%

3%

Club Location - in relation to work

15%

30%

28%

17%

3%

7%

Family Activities

20%

36%

27%

8%

4%

4%

Friends were/are members

25%

36%

21%

14%

14%

4%

Opportunity for business meetings

8%

28%

36%

19%

2%

7%

Parents were/are members

13%

10%

25%

21%

13%

19%

5. Please indicate your satisfaction with these characteristics of your Club�s Board of Directors and Management:

Board

5

4

3

2

1

No Opinion

Overall performance of the Board

21%

48%

17%

8%

1%

5%

Communication with the membership

22%

41%

20%

10%

2%

5%

Financial Management

14%

34%

25%

14%

5%

8%

Responsiveness to member comments and suggestions

18%

28%

26%

14%

3%

11%

Committees

Effectiveness of club committees

13%

46%

24%

4%

2%

11%

Opportunity to serve on committees

13%

33%

30%

2%

2%

21%

Management

Effectriveness of club management

20%

41%

24%

3%

1%

12%

Responsiveness to member comments and suggestions

24%

37%

21%

5%

0%

13%

Overall club management

38%

45%

13%

0%

0%

3%

6. Please respond to the following statement:�I feel I receive good value for the cost of membership at Alpine Country Club.�

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

No Opinion

26%

54%

12%

3%

0%

4%

7. How satisfied are you with the current new-member admissions policies and process?

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

No Opinion

21%

43%

18%

5%

1%

12%

8. Which of the following policies regarding smoking would you prefer for each of the following clubhouse areas?

Smoke-free

Smoking in Designated Areas

Time Restirctions

No Restrictions

No Opinion

Grille Room

61%

14%

13%

13%

2%

Tyrolean Room

85%

3%

5%

4%

1%

Card Room

30%

14%

13%

27%

13%

Ballroom

75%

13%

4%

5%

2%

Alpine Room

76%

9%

4%

5%

3%

Men's Locker Room

41%

16%

2%

25%

13%

Women's Locker Room

35%

9%

2%

12%

32%

Outdoor Dining Areas

17%

22%

4%

45%

9%

Entire Clubhouse

37%

34%

9%

7%

9%

9. Overall, how would you rate the clubhouse facilities?

Great

Good

Fair

Poor

No Answer

34%

58%

3%

1%

3%

10. Please indicate your satisfaction with each of these aspects of the club's facilities and operations:

5

4

3

2

1

No Opinion

General Areas

Parking Lot Capacity

48%

43%

3%

4%

0%

2%

Parking Convenience

42%

49%

3%

4%

0%

2%

Security of parking lots

20%

50%

22%

3%

1%

4%

Clubhouse

Exterior clubhouse appearance

26%

59%

10%

3%

0%

2%

Interior clubhouse appearance

29%

61%

5%

1%

0%

3%

Security of clubhouse

16%

58%

17%

2%

0%

6%

Restrooms

27%

60%

8%

3%

0%

2%

Alpine Room

36%

56%

3%

0%

0%

5%

Grille Room

38%

54%

3%

1%

0%

4%

Card Room

24%

46%

10%

1%

1%

17%

Tyrolean Room

48%

44%

3%

1%

0%

4%

Ballroom

52%

41%

3%

1%

0%

3%

Patio

38%

50%

5%

2%

0%

4%

Ladies Locker Room

Size

5%

20%

5%

2%

1%

68%

Appearance

4%

16%

5%

6%

0%

68%

Men's Locker Room

Size

23%

54%

7%

3%

1%

14%

Appearance

23%

50%

10%

2%

0%

14%

Services

Building Maintenance

22%

66%

7%

1%

0%

5%

Overall Cleanliness

33%

58%

6%

1%

0%

3%

11. Please indicate your satisfaction regarding thses aspects of dining.

5

4

3

2

1

No Opinion

Service:

Staff Appearance

49%

45%

3%

1%

0%

1%

Speed of service

13%

43%

26%

16%

2%

2%

Friendliness of waitstaff

55%

39%

3%

1%

0%

2%

Professionalism/training of waitstaff

35%

41%

16%

5%

1%

2%

Consistency of service quality from meal to meal

28%

51%

12%

7%

1%

2%

Food:

Quality(food well prepared)

45%

49%

4%

1%

0%

1%

Food Presentation

44%

47%

7%

1%

0%

2%

Consistency of food quality from meal to meal

42%

47%

7%

3%

0%

2%

Menu Variety

38%

50%

8%

2%

0%

1%

Value for the price

43%

47%

6%

2%

0%

2%

Wine List:

Variety

13%

37%

14%

4%

4%

29%

Quality

11%

41%

13%

4%

3%

27%

Value for the price

10%

40%

17%

2%

2%

28%

Other:

Ambience/d�cor of rooms

30%

56%

9%

2%

0%

3%

Hours of operation

27%

53%

10%

4%

1%

4%

12. How important is it for the Club to provide each of the following dining styles?

5

4

3

2

1

Not Answered

Casual adult dining

46%

34%

10%

2%

2%

5%

Casual family dining

42%

33%

13%

4%

2%

8%

Informal Dining

31%

37%

16%

8%

3%

5%

Formal Dining

21%

23%

21%

19%

11%

5%

Outdoor Casual Dining

50%

30%

11%

4%

1%

4%

13A. How often do you eat out for dinner in an average month (at the club or elsewhere)?

More than 20

6%

14 to 20

20%

8 to 13

37%

4 to 7

30%

Less than 4

5%

No Answer

1%

13B. Of these dinner meals "out", approximately what percent are at the Club?

0%

3%

10%

30%

25%

32%

50%

23%

75%

4%

over 75%

5%

No Answer

2%

14. How do the Club's prices compare to the prices charged for similar meals at other clubs and fine dining restaturants you visit regularly?

Much Lower

Somewhat Lower

About the Same

Somewhat Higher

Much Higher

No Answer

Lunch

9%

26%

55%

5%

0%

5%

Dinner

7%

31%

51%

8%

1%

20%

Private Parties

2%

13%

50%

15%

1%

16%

Social Events

4%

22%

47%

10%

1%

5%

Beverages

4%

21%

57%

13%

1%

50%

15A. Which of the following are reasons why you do not dine at the Club more often?

Inconvient location to residence

13%

Inconvient location to business

1%

Service Quality

2%

Price/Value

0%

Formality

7%

Too many buffets

4%

Not enough buffets

1%

Length of Time

9%

Dress Code

4%

Food Quality

0%

Menu Options

1%

Better options elsewhere

2%

Unsuitable for families

1%

Not open enough

2%

Room d�cor

0%

No Answer

50%

Please list any reasons you may have for not dining more often at the Club for dinner?

See Dining Reasons Sheet

16 DINING MINIMUM. At the present time, the food minimum spending charge is $75 per month for 12 months of the year. Please indicate your level of satisfaction with the Clubs existing food minimum spending policy:

Very Satisfied

Satisfied

Neutral

Dissatisfied

Very Dissatisfied

No Opion

44%

39%

8%

5%

1%

3%

17. Do you play golf at the Club?

Yes

No

No Answer

89%

11%

1%

18. How many rounds of golf do you play at the Club each year?

1 to 12

9%

13 to 25

10%

26 to 40

31%

40+

38%

No Answer

11%

19. Please indicate your satisfaction with these aspects of the golf course:

Very Satisfied

Satisfied

Neutral

Dissatisfied

Very Dissatisfied

No Opion

Course layout

41%

43%

3%

0%

0%

13%

Overall course condition

30%

48%

7%

2%

0%

13%

Course landscaping

27%

49%

9%

2%

0%

13%

Condition of tees

28%

52%

5%

2%

0%

13%

Condition of fairways

31%

47%

9%

2%

0%

12%

Condition of greens

23%

40%

14%

10%

1%

12%

Condition of bunkers

11%

27%

19%

22%

10%

11%

Condition of rough

16%

46%

18%

7%

2%

12%

Drainage

21%

46%

14%

3%

1%

15%

Irrigation

23%

51%

11%

2%

0%

13%

Cart Paths

19%

45%

14%

9%

1%

13%

Shelters on course

13%

35%

21%

11%

6%

14%

Availablity of restrooms

6%

25%

22%

22%

11%

14%

Condition of restrooms on course

8%

15%

25%

23%

14%

15%

Access to the Golf Course

Weekend-Morning

20%

45%

9%

7%

1%

20%

Weekend-afternoon

19%

47%

10%

2%

1%

22%

Weekdays

13%

33%

8%

5%

3%

38%

20. Overall, how would you rate the Golf Pro Shop, bag storage and cart storage facilities?

Great

Good

Fair

Poor

44%

39%

2%

3%

21. Please indicate your satisfaction with these aspects of golf operations at the Club:

Very Satisfied

Satisfied

Neutral

Dissatisfied

Very Dissatisfied

No Opion

Golf Pro Shop

Size of shop

37%

43%

6%

2%

0%

12%

D�cor

52%

35%

2%

1%

0%

10%

Merchandise selection

Soft goods/apparel

21%

49%

14%

3%

0%

13%

Hard goods

20%

50%

13%

3%

0%

14%

Pro Shop Service

55%

31%

3%

0%

0%

11%

Golf Pros' interaction w/members

68%

17%

2%

0%

0%

12%

Golf staffs' interaction w/members

57%

26%

4%

0%

1%

12%

Pro Shop Prices

23%

43%

15%

3%

2%

15%

Quality of Pro lessons

39%

19%

8%

0%

0%

34%

Price of lessons and clinics

36%

23%

8%

1%

0%

32%

Bag storage service

37%

43%

4%

0%

1%

15%

Club cleaning service

27%

41%

11%

5%

1%

14%

Bag drop service

34%

45%

7%

1%

1%

13%

Cart service

36%

50%

2%

1%

0%

11%

Cart condition

40%

41%

6%

1%

1%

11%

Practice Range

Length

36%

45%

2%

3%

1%

14%

Size of hitting area

30%

40%

7%

9%

1%

13%

Overall condition

19%

37%

14%

13%

4%

14%

Practice putting green

30%

50%

5%

1%

1%

14%

Indoor teaching area

3%

9%

13%

3%

4%

68%

Speed of play

7%

38%

26%

13%

2%

14%

Speed of play enforcement

4%

17%

23%

25%

10%

21%

Junior golf program

7%

22%

16%

5%

3%

48%

Club Tournaments

Number

17%

45%

13%

4%

1%

20%

Quality

22%

40%

13%

3%

1%

22%

Caddies

Skills

7%

15%

16%

12%

5%

45%

Attitude & manners

14%

20%

20%

1%

3%

43%

Appearance

16%

22%

17%

2%

2%

41%

22. How do you feel about the overall use of the golf course, as it now exists at the Club?

Excessive

Somewhat Excessive

Fine As Is

Not Quite Enough

Not Enough

No Answer

Amount of time allocated for member priority play

2%

4%

72%

2%

3%

13%

Amount of time allocated for spouse play

3%

7%

54%

14%

1%

19%

Amount of time permitted for guest play

0%

1%

69%

14%

1%

14%

Amount of time allocated for junior play

1%

5%

57%

13%

0%

21%

Number of outside events on the course

3%

16%

66%

2%

30%

13%

Number of member scheduled events/tournaments

2%

8%

71%

5%

37%

13%

Number of member-sponsored group events

1%

5%

71%

5%

4%

17%

23. In your estimation, how often were you inconvienced by the outside events or member-sponsered group events this past golfing season?

Not at all

30%

Less than once a month

38%

2 to 3 a month

11%

Once a week

5%

More than once a week

2%

24. Do you or your family use the swimming pool at the Club?

Yes

No

No Answer

37%

59%

4%

25. Please indicate your satisfaction with these aspects of the pool facilities and operations:

Very Satisfied

Satisfied

Neutral

Dissatisfied

Very Dissatisfied

No Opion

Entrance to pool

5%

15%

9%

12%

4%

55%

Condition of pool

10%

23%

7%

3%

1%

56%

Condition of deck

7%

21%

12%

3%

1%

56%

Pool area cleaniness

8%

21%

11%

2%

3%

55%

Amount of shaded area

4%

14%

10%

11%

3%

57%

Lifeguards

14%

21%

6%

2%

0%

57%

Pool furniture quality

5%

20%

13%

3%

3%

56%

Pool furniture condition

5%

19%

14%

4%

3%

56%

Locker facilities

2%

11%

12%

11%

8%

56%

Snack Bar

Food quality

4%

25%

8%

6%

4%

53%

Menu variety

3%

19%

10%

9%

5%

53%

Service

4%

24%

11%

5%

2%

54%

Appearance

4%

24%

11%

7%

1%

53%

Hours of operation

3%

28%

10%

4%

2%

53%

Value of price

4%

26%

11%

3%

3%

52%

Comments see sheet 5

26. Your membership classification is:

Voting Golf

49%

Social

10%

Subscribing Golf

23%

PSG

1%

Intermediate Sub Golf

1%

Corporate

2%

Lady Golf

6%

Spouse of a member

2%

Intermediate Lady Golf

0%

Other

2%

Voting Social

3%

Did not answer

1%

27. What is your gender?

Male

Female

90%

9%

28. What is your age category?

Under 36

7%

36 to 45

23%

46 to 55

23%

56 to 65

20%

66 to 75

13%

Over 75

12%

No answer

1%

29. Where is your primary residence?

Cranston/Johnston/Providence

57%

Kent County

13%

Washington County

7%

Other

23%

Did not answer

0%

30. How far is it from your home to the Club?

0 to 3 miles

21%

4 to 7 miles

37%

8 to 15 miles

25%

More than 15

16%

Did not answer

0%

31. Where do you work?

Cranston/Johnston/Providence

48%

Kent County

9%

Washington County

3%

Other

20%

N/A - Retired

19%

Did not answer

1%

32. How far is it from your business to the Club?

0 to 3 miles

6%

4 to 7 miles

24%

8 to 15 miles

32%

More than 15

14%

N/A

21%

Did not answer

3%

33. When did you first become a member of the Alpine Country Club?

1970 or before

18%

1971 to 1980

11%

1981 to 1990

20%

1991 to 1995

20%

1996 to 2001

17%

2002 to present

13%

Did not answer

1%

34. Do you have any children age 23 or younger?

Yes

No

No Answer

42%

56%

2%

If "yes" how many children are living in your home in each of the following age groups?

Under 5

5 to 11

12 to 18

19 to 23

One

8%

8%

7%

5%

Two

6%

8%

7%

6%

Three

1%

1%

1%

1%

Four

0%

1%

0%

0%

Five or More

0%

0%

0%

0%

35. What other types of clubs do you belong to in the Rhode Island area?

Another country/golf club

4%

City/Dining Club

9%

Tennis/raquest club

4%

Fitness/health club

21%

Yacht/Beach club

4%

None

50%

Did not answer

8%

36. How much of the year do you reside in the Rhode Island area?

Year round

83%

9 to 11 months

11%

6 to 8 months

3%

Less than 6 months

2%

Did not answer

2%